During my stint at Ammirati Puris Lintas in Warsaw, I was involved in several public awareness campaigns. These examples were part of a campaign by businesses and social agencies to sensitize Poles to the seriousness of domestic violence. The visuals were so strong that the campaign remained a discussion topic for years to come in Poland and abroad. It was recognized at major advertising festivals, i.e. Cannes Lions, and it was also mentioned on the front page of The New York Times.
Mabel Chong / catalog design
One of my clients is jewelry designer Mabel Chong. Her hand-crafted jewelry in semi-precious stones and pearls enhance women's natural beauty with elegance, style and confidence. I created this catalog for her fall collection to build up on that premise. What a beauty - see for yourself.
Most recently I was also responsible for redesigning Mabel's e-commerce website MabelChong.com.
Nokia Nseries / event design
Nokia was launching its first high-end sub brand - the Nokia Nseries. We were assigned to create a global launch event in Amsterdam, Netherlands. The brief was short:
"Wow the audience, create something memorable and unexpected."
The post event reaction was slightly longer:
"We can all be proud of how the launch in Amsterdam was prepared, conducted and delivered. I have beeen part to numerous launches over the years, but I feel so proud and satisfied about our Nokia Nseries launch in Amsterdam, that it is easy to conclude, that this was the best.
Our products are great, but their succes in the market is to a very large degree decided by the process of introducing and bringing them to the attention of the trade and consumers by the influence of the press. We could not done this any better, than the day in Amsterdam."
-Anssi Vanjoki, SVP Nokia
HBO / tv commercial
This Cannes Lions Finalist titled THE END was done to promote HBO's Movie Channel Corporate Image in Poland. Simplicity wins.
HBO TV commercial
PLUMgrid / web & graphic design
My collaboration with PLUMgrid started when they were a stealth mode cloud networking startup. We began with a simple website and business cards. A year later the company was ready to announce their offering and launch a brand new website. I was the front-end designer on this project, working closely with developers in India. www.plumgrid.com
I'm also the creator of a their holiday card and online ads.
La Nebbia / identity
I was thrilled when the owners of the renowned San Francisco restaurant La Ciccia asked me to design a logo and website for their new enoteca. La Nebbia means fog in Italian and the restaurant's new identity was to reflect a modern, casual wine and prosciutto bar in Noe Valley. The earthy look and feel supports the idea of food quality coming from simple and natural ingredients. The uncomplicated website with parallax scrolling focuses on food, beautifully portrayed by Eric Wolfinger. Are you hungry yet? www.lanebbia.com
Lifeprint / print
Lifeprint is a professional organization that acts as a helpful, supportive and motivationalresource for people looking for work, interested in a career change or wanting to dramatically improve their day-to-day job life. This bus shelters were part of a broader campaign to generate awareness about lifeprint and differentiate it from other job consulting companies i.e. Monster, and in effect increase membership.
Tikka Beretta / print ads
"Unbelievably true" - A print campaign for Tikka T3, which fuses together the accuracy of Sako irons with the design genius of Giugiaro to create unique new rifle offering the most affordable accuracy ever. This concepts were created specifically for US market to introduce this extremely accurate, beautifully designed and yet affordable hunting rifle. I'm proud to mention that I've co-written the headlines for this campaign.
Abound Solar / visual design & event collateral
Abound Solar was a manufacturer of thin-film photovoltaic modules based in Colorado. As a freelance contractor I was helping them with business collateral, trade shows and the website. While in Munich, I was responsible for design and all print production done locally, which included posters, murals and brochures for the Intersolar Europe.
MacLaren Wine / label design
When a friend of mine, former electronics engineer, asked me to design a wine label for a bottle of Syrah he is producing as a hobby, I didn't think too much of it. Since there was no brief, no guidelines, no limitations I simply went ahead and unleashed my creative powers. Four years, thousands of bottles sold and 91 Wine Enthusiast points later - MacLaren Syrah still looks and tastes good. I'm happy how this timeless wine label evolved from a hobby into one of the top Syrahs in Sonoma.
La Scuola / marketing collateral
I was responsible for all marketing collateral and advertising for La Scuola - Italian International K-8 School in San Francisco, CA. The goal is to promote the school as an international community focused on critical thinking, creative expression and intellectual development. The happy, colorful school life is reflected in all communications.
Oracle / b2b collateral
I've completed over 40 projects during my 3 months assignment at Oracle. Working there was very fast paced and demanding, but also very rewarding. I contributed to the new corporate collateral guidelines, designed more than 10 brochures and dozens of T-shirts and numerous collateral pieces for Oracle Open World event.